As part of a regular series, I gave a presentation yesterday on Successful Website Creation and Marketing. My audience was of designer-makers at Cockpit Arts, most of whom already had an online presence. The main focus of the presentation was therefore to provide some insight into how best to drive traffic to their respective websites. As part of the course, I prepared and distributed a document (written in non-technical language) which offers a wide range of guidance on some of the preferred methods of increasing website traffic.
As part of Cockpit Arts’ business support programme for the designer-makers working there, I give a couple of presentations on a regular basis: A Client-side Approach to Web Design and Successful Website Marketing.